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For Immediate Release **
“…Joe Sails could and should be used as a training tool - every new employee from - Blether, the book review site / Denise M. Clark
Joe Sails by Dick Olenych and published through Lone Tree Publishing Inc. is a Socratic style book to help organizations identify and change their employees’ core competencies. These behaviors are often overlooked and under judged because the culture within an organization focuses too much on results or activities. Ethics are not the only business behavior that affects a company’s bottom line. Today, Corporate America is languishing in the fantasy that productivity is the only barometer to measure success. While that may bring short-term goals into reach, it cannot maintain and nurture a strong customer alliance. Everyone in an organization must be committed to the company and their customers, and the cornerstone of that philosophy should be strong employees’ core business behaviors or their core competencies. In its simplest form, Joe Sails, describes a struggling sales person and a manager that is genuinely trying to modify his behavior by focusing less on tasks and more on positive actions. By exposing poor habits and characteristics in Joe, the book elicits the reader to inspect their own business behaviors. That coupled with positive examples from some key individuals in the story helps cement the argument that a solid foundation is critical to everyone. It is a program for positive change in a company, one individual at a time.
On the surface it may be about a sales person, but reviewers from many different professions associated with Joe and internally debated their own daily actions. From teachers to truckers, the responses were the same. Readers felt compelled to study their professional behavior to determine if their core competencies had eroded over time and needed an overhaul.
Unlike most other business books that either are too academic or rely on sporadic examples spread throughout a one-person monolog, Joe Sails is refreshingly different. The author has successfully woven humor in the story to entice the reader to completion. Management and employees will eagerly read and relate to many aspects of Joe either in themselves or their co-workers.
Joe Sails is the catalyst that many companies need to change behaviors and become more customer centric. Joe Sails |
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